Launch Targeted Ads With This MindMap (in Uncertain Times)
Even experienced traffic specialists sometimes struggle to single out the right audience for targeting in Meta. That is why we developed a clear and simple map for building ad campaigns — one that everyone who sets up ads should have. It saves time.
Other products
60-Minute Consultation: A 30-Day Plan
A 60-minute session with me: we go through your product, audience and funnel, find what blocks sales and agree on a plan for the next month.
Learn moreWebsite & Funnel Audit: Where You Lose Leads
There is traffic, but leads are few or the wrong kind — and nobody can tell who is to blame: the ads, the page, the form or the offer. The website and funnel audit is a walk along your customer’s path from click to payment: page structure, copy, speed, analytics, forms, events for your ad account. I look at it through your customer’s eyes and through the eyes of someone who has been building sales systems since 2008.
The result is a list of the places where you lose leads, ordered from the most expensive down to the small stuff, plus a 30-day plan of fixes.
Learn moreExpress Digital Strategy: A Route to Your First Sale
The product is ready or nearly ready, but where to take it is unclear: channels, budgets and copy get picked at random, and every attempt burns money without ever answering “why didn’t it work”. The Express strategy is a quick map drawn for your niche and your market: who needs you, what offer you lead with, which channels you use and in what order.
The result is a document you can read in an evening and a week-by-week implementation plan. It is written around your market, not around what we could sell you, so it contains exactly as many tools as your first sale requires.
Learn moreDigital Strategy Standard: Growth After MVP
The MVP has been tested, the first sales are in — and this is exactly where most people stop: the product needs refining for those who actually buy, and marketing stops paying off on one-off efforts. Standard is the next-level strategy that flows out of Express: we look at what the test showed, refine the offer and the product, and map out marketing activities and channels so that growth no longer depends on the mood of your ads.
The format is individual: there are no price tiers here — there is your market, your numbers and a week-by-week implementation plan.
Learn more



