D.N.A. Launch Model

A launch breaks at step one, but you notice it at the last. The four D.N.A. model steps, each one's output, and 60 days to apply it.

A zoo of subscriptions, not a system. Seven tool roles, platform vs. website builder, n8n, Make, Zapier, one truth in analytics.

Why an idea can't be sold, where 'they ripped me off' comes from, what actually costs money, and how to test it in weeks.

A brand without a system brings random leads; a system without a brand loses on trust. Where your name fits into the four launch steps.