Make your dreams real and build a subscriber asset with a monthly income

By creating value for your target audience, through what you are genuinely good at, from anywhere in the world. No manipulation, no pressure.

Do it by creating value through what you are good at, from anywhere in the world.

Start learning
Ігор Ніколенко — засновник DigitTime, автор Моделі запуску D.N.A.
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Ihor Nikolenko
Reality-course mentor

Turn your skills or your hobby into a profitable business with a professional website and AI tools

Launch sales with my own D.N.A. Model — with a sales funnel, Pixels, GTM and GA4

I will teach you to build a successful business even with no SMM experience, no copywriting and no video skills

Every person is talented - that is a fact!

Експерт або консультант: упакування і система залучення клієнтів
You dream of turning a hobby into something that earns money
Everyone writes “Make money from your hobby and you will never work a day again!”
But how? The answer is right below...
Власник малого бізнесу: система продажів замість сарафану
You have a job
Any specialist, working in their field or outside it. You know countless little things about doing the job better and faster than others..
Use your profession and turn your knowledge into a profitable business. And no, it does not take a lot of money - that is a myth
Автор курсу або онлайн-школа: запуски за Моделлю D.N.A.
Entrepreneur
Running your business for 5+ years, you know how to build it, grow it and keep learning so it brings steady profit
Strengthen recognition of your brand, products and services, and add an income stream that works passively
Маркетолог або таргетолог: метод, інструменти й партнерська програма
Freelancer (you work for yourself)
Someone who knows how to work with clients, took responsibility for their own income and knows more than enough to talk about
Working 24\7\365 will never buy you financial independence. You need extra income streams that grow organically
Стартап або команда під грант: упакування ідеї і сайт на NEO
I believe every person is talented, and you are no exception!
You are unique, you have your own path, and I am sure your experience can turn today's market of thought leaders upside down
In a short time I will teach you “top-tier packaging” that grabs attention, and help you unlock your inner potential!

So how do you start earning serious money from this and also become a leader in the field?

Fine, I agree! - you will say...

I started my own path with roughly the same questions

15 years ago...
Fears\barriers
Productivity
Point A (the start)

After finishing a computer academy, my own fears and my understanding of how networks work left me sceptical about creating content and whether it was needed at all back then

Do I really need this right now?

That is what I thought then... a big mistake

Крок 1: діагностика продукту й аудиторії
I looked at all that “bullshit” and thought: “Who watches this?”

Blogging was not at today's level yet, but the direction of travel was already clear.

Who reads that “nonsense” from bloggers? A public display of stupidity for the whole internet. What for?
Крок 2: упакування за Моделлю D.N.A.
How? When? What for?

But curiosity got me studying marketing and blogging as a tool for PR and product promotion

But curiosity got me studying marketing and blogging as a tool for PR and product promotion

That is when I realised... I had a lot of work ahead :)

Крок 3: система — сайт, автоматизація, аналітика
Figuring it out was not that hard :)

My technical background made it easier to understand how it all works under the hood, and imagination was never a problem

Joking... persistence and an endless number of sleepless nights paid off
Крок 4: зростання — трафік, навчання, спільнота

Get this


You already have everything you need to succeed - and that is you. Stop being a "watcher", start being a "doer"!

Focus on your strengths!

But how do you do it right?
You have probably guessed already...

Social media as the best way to package yourself in 2025

The expensive and often unethical way

To succeed you need:

Referrals, connections, show business, employment, politics

  • Referrals are a fine thing, but they scale badly. It is just a way to stay afloat, nothing more
  • Dependence on connections and barter deals dictates the terms of your existence in the market
  • Far too many factors you do not control, yet they decide your income! (Layoffs and so on)
  • Reporting to a boss who is always unhappy about something or does not notice you at all
  • Reaching your goals takes an enormous amount of time, effort and mental stamina
Без системи: продажі на сарафані й особистій харизмі
What works now and how do you become independent?

The D.N.A. Launch Model

It works not only for businesses, but for a personal brand too:

  • To start, all you need is the desire to change something and a device with internet access
  • Full creative freedom to use the boldest ways of working with an audience
  • No big money or "connections" needed for packaging that genuinely sells
  • Feedback lets you adjust how you run your profiles on the fly and find what clicks
  • No location ties, monetising your profiles through ads or sales of your own products
  • Fast packaging with the D.N.A. Model makes sales possible even without a large following. That is a fact.
Ігор Ніколенко — з клубом: система, яка працює

D.N.A.

Launch Model (DigitTime Necessary Applications)

It packages your uniqueness without complex schemes or hours lost to planning, and works through your GENOME.

Knowing all this,
making the choice is not that hard, right?

I thought so too and started acting

Built a place where you can learn, Evolve.Place, on our own LMS.
Because I knew for certain that an ordinary Telegram group would not be enough for you! You need real support with homework you actually complete
Що отримує підприємець у клубі: метод, інструменти, навчання, люди
Packaged my experience since 2008
Into a synergetic packaging system that is extremely flexible and fits almost anything
Tested the method on myself
It gave great results and I am ready to share it with you. 12 hours of work and payments came in automatically while I drank tea, with no panic invoicing
Started running my own socials, though for you that is optional :)
I hate social media – I see it as a waste of time. You do not have to run it, you only have to package it properly. Everything sold fine before social networks, and I will show you how in the course. My mission is to implement a sales method that frees your time for the happy moments and leaves selling to machines and bots. 😊

Point B

  1. 1

    Software that cuts fixed business costs and builds complete sales systems

  2. 2

    DigitTime.Top. For those who do not know the technical details and cannot afford expensive packaging

  3. 3

    Envolve.Place is a place of evolution for you and your team. Submit homework and move step by step towards financial independence.

Що отримує підприємець у клубі: метод, інструменти, навчання, люди

On top of that I monetise my channels, selling my own products and services

I bring the packaging philosophy D.N.A. to people, and it helps them earn

Like-minded people who support and help me bring my philosophy to the world

Okay, but why social media?
There are more than 6 solid reasons

And you do not have to post every single day! You package yourself once and that is it :)
An audience that grows into paying customers
You can "pour" audiences over
Huge potential for audience growth
As an asset, Telegram is now worth more than Instagram
Automation of everything
Serious money is right next to you

Best of all, the D.N.A. Launch Model lets you package yourself with no special skills, no charisma and no big budgets

Start learning now
Ігор Ніколенко пояснює платформу NEO для сайтів

What to do and how, you will learn
in the reality course "I AM BRAND"

At the Evolve.Place learning academy

More than 15 hours of hands-on content
All in plain language, most lessons are short, so you will not burn out while implementing
The D.N.A. Launch Model
My own methodology for packaging a personal brand specifically for sales and for monetising your uniqueness
16 years in EdTech gave me my own teaching methodology
This step-by-step system helps you build the personal brand you want without "dropping out" halfway

Detailed answers and feedback on any question

After every module you get answers to your questions in audio format, and you also join live reviews once every 2 weeks

Powerful networking

On the course you study alongside strong people from media and business, picking up their experience and knowledge too

Access to everything that is current

I regularly test something new in promotion and share it inside the course

While everyone strains to shoot the next 2M+ hit. Drops it halfway. Makes content the audience simply ignores...

Package yourself now
Ігор Ніколенко: місія, бачення і позиціонування клубу
Why I am 100% sure you will make it?
Because I packed into this course the knowledge and experience of 15 years, turned into a simple step-by-step formula
Detailed "D.N.A." blueprints
Working through a lack of motivation
The option to work with clients' businesses
A unique zero-budget promotion algorithm
A result after every lesson
Talent or charisma do not matter here

I AM BRAND

Topics of some lessons from the core programme

Lesson 1: “Mapping the path from point A to point B”

  • We get to know the course format and receive a working strategy for going through it effectively and without stress
  • We find out what social media can realistically bring and how much money you can count on
  • We work with thoughts and mindset and get a method for
    enjoying the process instead of “burning out” from it
  • We shape a goal that is clear and achievable during the course, with a path to point B through your uniqueness
  • We work through 12 critical mistakes that block progress in 98% of cases. Even experienced digital people make them

Lesson outcome:

A full picture of how we work. How it will go, the path from point A to point B with a plan. How to get there through your strengths, using the D.N.A. packaging method
(DigitTime Necessary Applications)

Choose your format

Lesson 2: “Your strategy for working on social media”

  • We go through the opportunities the platform developers have prepared for us and what they mean for you and your product
  • We break down in detail every content type and format we will be working with
  • We look at zero-budget promotion methods and how to use them in your specific situation
  • We learn how audiences behave on different networks and how to turn that to your advantage
  • We pick the media that fit you, so it all matches your lifestyle

Lesson outcome:

You know the 3 most profitable growth strategies, the algorithms for gaining subscribers with no budget, and everything about your potential audience

Choose your format

Lesson 3: “Choosing the right niche” so you do not regret it later

  • With a special method we test and choose the profitability of the niche we are going to work in
  • We run a detailed analysis of competitors in that niche and measure the potential profit
  • Content formats and how they affect your numbers on a social network
  • Techniques that make you 100% certain you picked the right niche and will not regret it later
  • A clear understanding of how it lines up with your “Point B”

Lesson outcome:

You know the 3 most profitable growth strategies, the algorithms for gaining subscribers with no budget, and everything about your potential audience

Choose your format

Lesson 4: “Working out your target audience in detail”

  • We get a step-by-step algorithm for picking the audience we want to see in our blog
  • We analyse that audience in detail and “pull out” the elements we will use later
  • We learn what really drives the decision to subscribe, work through it and think ahead
  • Which “stop words” we will use, who we do not want around and how to keep them away for our own inner peace
  • We write hypotheses about how effectively we can work with this audience

Lesson outcome:

You know the 3 most profitable growth strategies, the algorithms for gaining subscribers with no budget, and everything about your potential audience

Choose your format

Lesson 5: “Your vision of being online”

  • We find out what a vision is, which other components it needs to work properly for you, and why
  • We package your strengths for digital so they work like a “magnet” for new subscribers, and you will see why
  • We look at the strategies that open up once your uniqueness has been worked out in digital
  • You break every remaining myth about social media and finally understand packaging as a whole!
  • After this lesson you will be a different person...

Lesson outcome:

You clearly understand your positioning and know what to show, based on your strengths

Choose your format

Lesson 6: “Setting up your socials - the touchpoints”

  • We work out what “touchpoints” are and why they matter so much
  • We break down the 10 most important touchpoints with your audience
    that help you hold attention and draw people in
  • We get a step-by-step guide to analysing those touchpoints so you can refine them later and raise CR
  • We look at examples of perfectly tuned touchpoints for a deeper grasp of the topic and more creativity in your own work
  • Deep Packing - preparing for the next packaging stages so the result is WOW!

Lesson outcome:

You can set up your social profiles so that every element works at 300%, bringing in more subscribers

Choose your format

Lesson 7: “Creating content that sells”

  • We learn to analyse competitors on Telegram\TikTok\ Instagram\ Facebook\YouTube. We generate ideas for our own posts\scripts
  • We analyse the needs, objections and problems of the audience. We get the 3 golden rules of content creation
  • We break down the 9 core content formats on Telegram and pick a TOV
  • We go through 47 mistakes in posts that keep you from reaching an audience and drop an “anchor” on your growth
  • Examples of posts that work, so you can find your own techniques. We learn to write hypnotic texts that millions will love

Lesson outcome:

You create content that engages the audience, lifts sales as a result, minimises unsubscribes and is genuinely unique next to other competitors in your niche

Choose your format

Lesson 8: “Telegram as your main asset and how to bring subscribers into it”

  • We look at 5 ways to promote a Telegram channel with “pouring” into other networks, on any budget
  • We choose the promotion method that fits our resources, with a clear view of every pro and con
  • We learn the key metrics for filtering channels for ads and how to judge a fair placement price
  • We get a ready-made ad post builder to bring in up to 20000 subscribers without copywriting skills
  • We go through 30 critical mistakes in ad posts and get a solution for each of them

Lesson outcome:

You have chosen the ideal promotion strategy for your socials, written several ad posts and placed them. Your first subscribers are already in your channel, go and catch them!

Choose your format

Lesson 9: “Working with your audience - building subscriber loyalty”

  • We audit a working community and find the growth points with the strongest scaling
  • We learn and practise the mechanics of “I cannot stop, I want more...” engagement in your blog
  • We learn to build long-term communication with the audience through content, handle negativity and improve reputation
  • We learn to joke gently with the audience and use humour in our content organically
  • We find unity with our audience!

Lesson outcome:

You know at least 10 growth points for your channel and have a plan to reach them.

You have started building long-term relationships with your audience, turning them into fans. The first people who will stand up for you appear in the community

Choose your format

Lesson 10: “Selling ads and earning your first $1000 from it”

  • We learn to price the ads in your own channels properly,
    so you neither scare the client off nor sell yourself short
  • We get a list of advertisers and a guide to making them an offer they cannot refuse
  • We learn to raise your ad price gradually as your numbers grow: ER, subscribers and so on
  • We cover extra ways to monetise your profiles: consulting, selling courses, paid subscriptions and more
  • You get a step-by-step method for increasing product and ad sales. And for automating it.

Lesson outcome:

You sell your first ad online and earn your first money from it.

You have commercial offers and a list of trusted advertisers. You know how to push profit up to $10 000\mo with extra income streams and automation.

Choose your format

Lesson 11: “Performance analytics without the boredom. How do you improve your numbers?”

  • We decode the “swear-word” acronyms CPA\CAC\CPL\ER\Bounce Rate\CR\CTR and see they are not as scary as people write
  • We learn to work with Telegram's built-in statistics (or another network's) and with extra services for it
  • We learn to see opportunities, not just numbers in a table!
    A deep understanding of metrics
  • We find the formula that works for your specific audience!
    So your posts have a bigger effect
  • You get a step-by-step action plan for selling, not just collecting reach and likes!

Lesson outcome:

You can work with analytics that no longer leaves you in a “stupor” but lets you see opportunities to grow your channel and make more conversions into sales (ads\products and so on)

Choose your format

Lesson 12: “Shooting video and recording podcasts at home”

  • We cover the 2 main script formats. We get a step-by-step guide to writing one
  • We learn the key attention triggers for the very beginning and the middle of a video, so people watch up to 80% of the timeline
  • An equipment list for any budget so your videos look nice at home. Working with Artificial Intelligence
  • We choose a visual identity, design the channel and set YouTube up properly. We get ready for the YT audience
  • You will learn how to automate your sales specifically on YouTube and prepare content for the YT audience and how it works!

Lesson outcome:

You shot\made your first video\podcast using a proven method, edited it and got your first 1000-2000 views, your first comments and new experience of talking to your audience

Choose your format

Packages and pricing

Unfortunately, time is up 😔
:
:
:
One-on-one work with Ihor Nikolenko
This package is for those who want everything and even more. You work with the founder of the DigitTime projects and the Evolve.Place Academy. A digital marketing practitioner and strategist with more than 15 years of experience. CRO/CMO/Traffic Manager. Technical background + modern marketing. It is the best possible mix for turning your idea into reality with full automation
  • The "Mentorship" package
  • Personal work for up to 2 months
  • A personal look at any question you have
  • A consultation on an individual strategy for your project
  • Weekly call meetings with motivation, answers and planning for the week
  • Personal course corrections as the project moves forward
  • Guaranteed promotion in my blog and help with advertising activities
Price right now:
$3000
$4500
Up to 3 payments
999USD/міс
Pay now
Spots left:
3
Mentorship at Evolve.Place
This package packages you not just for social media: you also set up and launch the "Neo" website we built, and professionally prepare sales funnels, GA4\GTM\marketing automation for your own products and services (they do not even have to be yours :))
  • The "Socials only" package
  • 180 days of access
  • Homework review
  • Networking access
  • Access to group Zoom reviews to lock in what you have learned
  • 9 extra secret lessons with homework review after the main course
  • The full blueprint for packaging your personality
  • The "Neo" website (in 3 colours, on Craft CMS, on your domain + setup, see the video)
  • A chance to appear in an episode of my blog (selection applies)
  • A quantum leap through extra web solutions that raise conversions (best projects selected)
Price right now:
$595
$1395
Up to 15 payments
1190UAH/міс
Pay now
Number of spots:
Running out
Socials only
For those who want to run social media only and be packaged there. The downside of this approach is that you stay dependent on platform algorithms. Fewer new audiences reached, a single user can damage or lower your profile reach with complaints or the way they behave with your content, and much more. I would suggest considering the option with the Neo website. But this package has every right to exist as well

  • 180 days of access
  • Homework review
  • Networking access
  • Access to group Zoom reviews to lock in what you have learned
  • 9 extra secret lessons with homework review after the main course
  • The full blueprint for packaging your personality
  • Packaging: Telegram/ Instagram/ Tiktok/ Youtube/ Facebook
  • Content marketing rollout
  • All lessons of the core programme
Price right now:
$400
$595
Up to 12 payments
999UAH/міс
Pay now
Number of spots:
27

Tight on budget? Pay in instalments

Zero Image

All banks of Ukraine
Works with every package

For example: "Mentorship" split into 15 payments with no overpayment, I cover the interest. Only $39.66 - affordable for anyone

At checkout you can choose instalments while entering your payment details, then just follow the instructions. Or, after paying in full, you can split the payment afterwards - Mono can do that.

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Terms right now:
$1 = 30 UAH.
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Bonuses

For fast movers

Bonus 1: The Pro plan on the DigitTime.Top platform for 6 months (your work stays after the term ends)

What is it? What is in the module?

  • A platform where you can build fast pages (multi-links for social media), sales funnels
    and so on
  • The system includes: A/B testing, QR codes for any task, page analytics, UTM and more, GTM. Pixels:
    Tiktok/Facebook
  • You will learn: how to build tests, make QR codes, set up your own multi-link for social media
  • You will see why it matters to put a real website into your funnels and how to work with your target audience through it.
  • Examples of pages that work and will keep working. Extremely valuable!

Outcome:

You know from A to Z how to build fast pages, integrate remarketing pixels and use every AI tool the platforms offer specifically for sales. You know why you need extra tools and how to optimise your costs

Bonus 2: My EdTech launch and a clear algorithm for repeating it

What is in the section?

  • You will see how to sell even without complex sales systems, once you drop perfectionism
  • You will learn how to prepare your social profiles for monetisation in EdTech
  • You will understand how to make people want to buy from you with no manipulation and no pressure
  • You will learn how to build evergreen sales funnels without constant launches
  • Ways to do it: without special software (partial automation) and with it (full automation) - we will cover every option

Outcome:

You have one more way to monetise your blog in your arsenal, while helping people get results in your field

Bonus 3: What it takes to build high-converting sales pages

What is in the section?

  • Technical specifics and the problems of building them with modern coding in mind
  • You will learn to find and analyse your target audience so you can build the blocks that suit the page best
  • You will understand which blocks a page needs and how to place them correctly on the site
  • You will build your first page prototype that people cannot look away from
  • You will learn to choose the visuals for a landing page and write your first brief for a designer

Outcome:

You will learn to find and analyse your target audience so you can build the blocks that suit the page best


You know which development technology to choose and which key elements hold a visitor's attention and convert into a sale. You know how to explain the end result to a designer and to technical specialists.

Bonus 4: How to scale B2B sales and make the founder's brand part of the success strategy

What is in the section?

  • We will go through the options for building the Neo website for your project.
  • How to weave content marketing organically into promoting your services.
  • You will learn sales funnel setups that depend on the specifics of your business.
  • You will design a delivery system and create a To Do List for the rollout
  • You will define and work through the global goal of your business

Outcome:

You will build a flowchart for introducing a personal brand organically to raise sales of your products or services.

You will design a delivery system and create a To Do List for the rollout

Only those who manage to pay before the timer runs out on the price increase

Careful! Not everyone will get the bonuses...

🎁 Bonuses are handed out
while there is still time
before prices go up!

Time left before prices go up:

30days
:
04hours
:
39minutes
:
17seconds
Learn with the bonuses

😩 Unfortunately, you have lost
your chance to take the bonuses
before prices went up!

Discount coupon OFF19 for the D.N.A. Guide

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Drop the price to $19

Answers to your questions

Everything you think about at the moment of a buying decision is normal. My job is to give you as much information as possible, and the decision is yours. Below you will find the most common questions with detailed answers to them
  • I do not think I am charismatic or talented enough, will it work for me?

    My methodology is built so that doing the homework leads to an inevitable result!
    Understand this: I am not interested in you simply receiving information and doing nothing with it. Every assignment shapes the final result! I treat packaging as a whole system, not as a separate piece.

    The method completely rules out luck, Mercury retrograde, the Dow Jones index and other "magic". For the especially shy, who do not want to show themselves, there are methods too, they just convert a little worse.

    So we will go through several exercises to clear away those fears of being public and the "glass" ceilings that only keep you in "chains" and stop you moving towards your goal

  • Can I pay with a card from another country?
  • I do not have time for the course but I want to learn, what should I do?

    Of course. When I was building this course I knew that adults with a "packed" schedule would take it.
    That is why you can postpone your studies by 3 months.

    Answering the question "why like that?" - why not unlimited access! Practice shows that when access lasts a year or more, you get the false feeling that you have plenty of time to implement and keep putting the studies off until the last moment.

    You can of course go through the programme at any pace, but if you want to keep the Networking terms* and homework review, I recommend finishing the course in 60 days plus another 30 days of support until your first independent steps. That is 90 days of access! More than enough! You have access to the lessons for 180 days.

    What does that mean in practice? Roughly 3 days a week with 2 hours of study. (Watching the lesson + practice). So within 90 days of access, if you complete every assignment, you will have a fully packaged personal brand built on the D.N.A. method and ready to work, with the first results (in monetisation).

    Plus a clear plan with the next steps towards becoming a thought leader!

  • I do not have a big advertising budget, will promotion work for me?

    Of course it will!

    And you will even have several options:

    • 1. Use my unique zero-budget promotion method, the one I explain in Lesson 8;
    • 2. Package someone else's channels and shift all the costs onto the owner. Here you get an extra bonus: you gain experience and earn your first money;
    • 3. Find an investor for your project;

    Zero-budget promotion methods usually - mean paying with "time": looking for an investor, creating content for organic reach, preparing for it or "pouring" subscribers over from other networks. Still, so that you get a result faster, I would suggest having at least 50-100 USD for promotion (more is better). But it is not mandatory, you simply need more patience to get the result.

  • What happens after payment?

    Once you have chosen a package and the payment goes through, you immediately receive an email (check the "Spam" folder) with a unique link to activate your access to our Evolve.Place Academy. (Access opens automatically, there is nothing to wait for and no one to write to)

    You start studying the material and submitting homework. Depending on the package you choose, you get access to the private community. Then comes the introductory module, plus extra information about the format, the ground rules and how to reach support.
    Depending on the package there are additional perks.

    You can give the course as a gift to someone close to you, simply enter the recipient's details in the payment form and that is it :).

  • What is the learning format?

    The course runs on Evolve.Place with homework review on every package. Lessons are 15-40 min. (Most of them are short, so it will be easy to implement)

    The only difference is whether you need Networking in separate private chats and live group reviews*

    Put simply:
    1. You pay. You start learning and doing the homework
    2. You can postpone the course once for 3 months*, (to keep homework review and live reviews)
    3. Depending on the package you join live group reviews of your cases for feedback*
    4. You act on the corrections after the reviews and move on, growing yourself and your channels, reaching the result!
    5. You are brilliant and maybe already a thought leader!

    *These options work only in the “Mentorship” and “Personal coaching” packages

Did not find your question, or hit a problem with payment? Write to me on Telegram
Start learning now
Ігор Ніколенко — з клубом: система, яка працює
Ігор Ніколенко — з клубом: система, яка працює

Well, that is it, this is the last block

And now it is time to decide

Which side will you choose?

Leave everything as it is and:
  • Keep envying bloggers and thinking they "just got lucky"
  • Keep waiting for the "right" moment with more time and money, and do nothing
  • Stay a "watcher" instead of a "doer"
  • Regret that you never tried and let your chance slip away
Самостійний шлях: навчання, посібник, канал
Change everything and:
  • Package your uniqueness into a "tool" for promoting your own and other people's products
  • Gain an additional source of income
  • Fulfil an old dream and express yourself creatively
  • Bring your own methods to people and help them
  • Gain financial independence while changing the world for the better
Become a brand
Разом з Ігорем: консультація, сайт на NEO, супровід запуску
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